Finn Brooks: Hey! Good, good — okay I know you have something, you always have something on Mondays.
Hope Sterling: I do, I always do — and this one is, like, this one broke something in me a little. Because okay — Heath Ledger. Before The Dark Knight, before Brokeback Mountain, before any of it. He made a whole fantasy show for Fox called Roar and Fox just... buried it.
Finn Brooks: Buried is doing a lot of work there — what actually happened?
Hope Sterling: No, buried is the right word! They filmed all thirteen episodes — all of them, done, in the can — before July 14, 1997, when it premiered. And then they aired eight. Eight! And on September 1st they just pulled it. Five episodes never touched American TV for three years.
Finn Brooks: Hold on — the episodes existed. Fully produced. And Fox just didn't air them.
Hope Sterling: Until 2000! Meanwhile Australia, Canada, the UK — they aired the full thirteen. America got a vault.
Finn Brooks: And Heath Ledger is in this as Conor — like an Irish Celtic prince fighting Roman invaders in 400 AD — which, okay, that's actually a fascinating premise for 1997 network TV.
Hope Sterling: At one point three million dollars an episode! Broadcasting and Cable literally flagged the cost at the time. Fox hemorrhaged money on this show and then the punishment was... hiding it.
Finn Brooks: Wait, but — okay, I need to pump the brakes on one thing because I keep seeing people call Roar a sitcom and that is just wrong. Like, factually wrong. This was a fantasy-adventure drama. Celtic clans, Roman invaders, AD 400, banshees — that's not a sitcom, that's a prestige bet.
Hope Sterling: Oh my gosh, who is calling it a sitcom?!
Finn Brooks: People! It keeps getting lumped in and I think it's because Fox aired it in summer and everyone just assumes summer network TV equals cheap and light, but — no. That $1.3 million per hour that Broadcasting and Cable flagged? You don't spend that on a sitcom. That's practical sets, that's effects, that's the whole scope of it.
Hope Sterling: Okay that's actually a fair correction, like the money alone tells you they took it seriously.
Finn Brooks: And that's the thing that reframes the cancellation for me — because it wasn't pettiness, it was math. When ratings came in low, that burn rate became immediately indefensible. $1.3 million per episode with soft numbers? Fox couldn't sustain that, like, at all.
Hope Sterling: Mmm — okay but the burial part still feels petty to me? Like, the math explains pulling it, not locking five finished episodes in a vault for three years.
Finn Brooks: No, that's — yeah, that's fair, I'm not defending the vault. I just want to be careful about the Sebastian Roché thing, because he said Buffy the Vampire Slayer competing for the same audience is what killed them — and I believe he believed that — but that's one actor's read. Fox cited low ratings. Could be the summer slot, could be the cost, could be Buffy, probably all three.
Hope Sterling: Wait so we're not actually blaming Buffy?
Finn Brooks: We can blame the whole situation — like, Roar couldn't afford to lose even a fraction of its audience given what it cost per hour. Any competition was lethal at that price point. Buffy or not.
Hope Sterling: But okay — that vault detail is where I get my partial win, because the burial wasn't just Fox going 'show's over.' Someone in Sydney, in 1997, watched all thirteen episodes of Roar. Like, a complete arc, a full story. And someone in, I don't know, Toronto. And the UK. They got the whole thing while American audiences just... stopped at eight and had no idea what happened next.
Finn Brooks: And then Calista Flockhart walked into that timeslot.
Hope Sterling: Ally McBeal! In Roar's literal spot! Starburst Magazine flagged that — like, the replacement was specifically noted. Conor the Celtic prince out, Ally McBeal in.
Finn Brooks: That is — I mean, tonally, that is the most violent possible replacement. Like, it's not even the same genre of television.
Hope Sterling: Right?! And the five episodes that Americans never saw just... sat there until 2000. Three years. Which means someone could have been watching a complete version of this show the whole time and just... chose not to give it to the American audience who actually started watching it.
Finn Brooks: Okay wait — Ron Cassidy, the executive producer, he looked back on Roar and the thing that gets me is how he framed it. Regret at the cancellation, but then... gratitude that it launched Heath Ledger's career. Which, I mean — that's a producer saying the show's legacy is basically 'we made a star.' Not 'we made a show.'
Hope Sterling: That's kind of sad though? Like, the whole thing becomes a footnote to a person instead of a thing that existed on its own.
Finn Brooks: Which is — actually, this is the thing that's lurking underneath all of it, and we'll get there — because what happens to Roar after January 2008 is a completely different story, and it kind of proves your whole point in a way nobody expected.
Hope Sterling: Oh I am not letting that go, we are absolutely getting there. But yes — burial confirmed. Partial win accepted.
Finn Brooks: But here's what actually breaks the whole thing open — like, pull January 2008 out of the timeline. Heath Ledger doesn't die, accidental overdose, and suddenly nobody is digging through his early work with a flashlight. Nobody is treating every frame of him as precious. And then — does anyone even remember Roar exists?
Hope Sterling: No. Zero. It's just another mid-tier 1997 casualty.
Finn Brooks: Right, because — I mean, think about the actual ladder. 10 Things I Hate About You, A Knight's Tale, Brokeback Mountain, The Dark Knight. Each one of those makes the one before it more interesting retroactively. But even with all of that? Without January 2008, Roar is probably still just a DVD you find at a garage sale.
Hope Sterling: And now it's harder to find on streaming than The Dark Knight, which is — wait, that's actually unhinged when you say it out loud.
Finn Brooks: That's the specific absurdity! His Oscar-recognized work is everywhere, and the thing that started it is — gone, basically. Not on mainstream streaming. Which is, like, accidentally poetic but also just Fox not caring enough to fix it.
Hope Sterling: And Ron Cassidy basically said the quiet part loud — like, he looked back and saw a Ledger origin story. Not a television show. Which means even the people who made it are using his name as the frame.
Finn Brooks: Which is — yeah, and I don't think Cassidy's wrong exactly, I just think that framing kind of proves the point? The show doesn't have its own preservation engine. Ledger is the preservation engine. And that's — actually, no, that's a little bit sad for everyone who worked on Roar who wasn't him.
Hope Sterling: Like Sebastian Roché is just out here being someone Buffy allegedly beat.
Finn Brooks: The calibrated take — and I think this is actually where we land — is that Roar failed for totally ordinary reasons. Summer slot, $1.3 million an episode, soft ratings, eight episodes and done. That story is boring. The reason anyone cares now is entirely Ledger, and mostly the specific tragedy of January 2008. That's the honest version.
Hope Sterling: Mine is Fox filming all thirteen, airing eight, and September 1st just — done. Like they knew the ending existed and chose the cliffhanger anyway.
Finn Brooks: Mine is Ally McBeal walking into that exact timeslot. Calista Flockhart replacing Conor the Celtic prince and — I mean, it worked, obviously, but the whiplash of that swap is genuinely unhinged.
Hope Sterling: Okay but — wait, actually that's the whole story in one sentence, isn't it? Cancelled show, famous actor, vault, and then... we only care because of The Dark Knight. Roar isn't lost media. It's just a cancelled show that got famous by accident.
Finn Brooks: That's it. That's the whole thing.
Hope Sterling: To Conor, Celtic prince, eight episodes, gone — and somehow still here.